Coach Strong’s Expectations and Culture Changes at Texas

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There are changes on the horizon to the Texas football program.

Over his coaching career, one thing that players and coaches have come to learn (sometimes the hard way) is that Charlie Strong wants things done the right way, and that is non-negotiable. With the kind of success he has had it’s clear his approach works.

For Coach Strong, it starts and ends with the word "team". Every action, every thought, every process comes from a "team first" philosophy. Any deviation from this plan will be

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James Schleicher

James Schleicher is the publisher of Horns Illustrated magazine. He's also a fifth generation Texan and lifelong Austinite. Follow @HornsIllus twitter to keep up with all things Horns Illustrated.