18 Jul

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Herman working to ‘rebrand’ Texas football

First-year Texas football head coach Tom Herman said he wants the 2017 Longhorns to be the team that is remembered for turning around the program from the struggles it has experienced in recent years (photo courtesy of texassports.com).

By Steve Habel/Senior Editor

FRISCO, Texas — Two separate generations have differing impressions of Texas football: one built on a tradition of winning and another that has seen the Longhorns go to just one bowl game in the past three seasons and post three consecutive losing campaigns.

It’s up to new Texas head coach Tom Herman and his staff to make sure that the recent downswing in the program 

The Habe is Steve Habel, Horns Illustrated’s senior editor. He was the magazine’s first staff member, in 1994, and has covered Texas sports ever since. You can follow him on twitter @stevehabel .